THROUGH THE SOCIAL LENS

TRANSITIONING TO 4G LEADERSHIP

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Social media came alive with anticipation as Singapore prepared for the handover of Premiership from PM Lee Hsien Loong to DPM Lawrence Wong in mid-April. Truescope delved into over 10,000 conversations to understand public opinion and analysed 300,000 engagements around the announcement.

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The paper seeks to underscore the importance of monitoring each platform to unravel the intricacies in narratives and perspectives dispersed across platforms. Such as: 

1. What is the role of TikTok in today’s social media scene?

2. How do conversations develop across Facebook, Instagram, forums, and TikTok?

3. Do visual-based social platforms keep conversations alive more than text-dominant platforms?

4. Where were the most polarizing conversations?

5. Which were the most engaged social media platforms, and whose pages were they?

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